Their are ways to go beyond SEO
In the search engine optimization game knowing what NOT to do is as important as knowing what to do. Some people read about how keywords and tags are important and think wow, I can just go in and add a ton of keywords all over my page and as many tags as I can possibly think of and my page will rank.
Well this is very true although the definition of “Rank” wont be in the good sense if you do this without being careful to attach it to quality content. Using search engine tips tricks Google uses an algorithm to see if people are “keyword stuffing” their pages. It’s better to have less keywords and more quality content